Campbell's Soup Can "Souper Dress," 1966-1967

This playful paper dress was inspired by the work of pop artist Andy Warhol, who began using the Campbell soup can image in his artwork during the early 1960s. Produced by the Campbell Soup Company in 1966-67, these "Souper" dresses served as creative advertising for the company during the late 1960s--a time when disposable paper dresses were a popular fad.