The South Austin Popular Culture Center holds several fun-packed fundraisers each year, one of them being a PIE SOCIAL. SouthPop's board president, Emma Little, is an award winning pie maker in addition to her other talents and she hostesses the pie social. This one was held in October 2012. The poster was designed by SouthPop board member and well known gig poster artist, Billy Perkins. The event was held at Antone's Home of the Blues in Austin, Texas at their location at 5th and Lavaca (although the club closed at that location, 2015 will see the club come back to life at another downtown Austin address. At the pie social, people are invited to attend and bring two pies: one to share and one to sell. It is always a huge success, because at noted on the poster via a handwritten note: E=MC Pied.