Maia - Isabella Phillips

Isabella Phillips is the winner of the Design for Social Good category. Isabella is an Industrial Design and Technology BA Hons graduate from Loughborough University and based in London, United Kingdom. Isabella’s work Maia was developed to address the issue of non-reusable menstrual products contributing to plastic pollution, as well as the vast number of women that experience physiological and psychological issues because of their menstrual cycle.

Maia is an ecosystem of products that all work synergistically together to empower individuals who menstruate. The tracking device, along with the optional attachments, allows the user to track their cycle, store a range of menstrual products and ease their menstrual symptoms.