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The Grundig "Phono Boy"

Grundig1969/1969

Nuremberg Municipal Museums

Nuremberg Municipal Museums

Design: Mario Bellini for Minerva / Italy. Plastic housing with metal carrying handle. "Form follows function," the mantra of modern design, finds perfect expression in this classic. The formal language is clear and reduced to essentials. The curve of the case precisely follows the curve of a 45 rpm single, which would be inserted and pressed down into the record slot. A retractable metal carrying handle follows the same curve. Round speaker holes complete the design. Most of the many portable Grundig radios of the 1950s and 1960s were dubbed "Boys." The "GA 45," originally made by the Milan company Minerva and designed in 1968 by none other than Mario Bellini, was the forerunner of a new "Boy," the "Phono Boy." Grundig acquired the license to produce and sell the product internationally in 1969. Italian industrial designer and architect Mario Bellini was born in Milan in 1935. Most of his designs are now considered classic. His "GA 45" is also on display at the Museum of Modern Art in New York, which honored him with a major exhibition in 1987. Before Bellini, only one other artist had received the special recognition of a MOMA retrospective during his own lifetime: the unique architect/designer Charles Eames.

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Details

  • Title: The Grundig "Phono Boy"
  • Creator: Grundig
  • Date: 1969/1969
  • Provenance: Museum Industriekultur
  • Type: Portable record player

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