Take a closer look at the boundless talent of the Valencian designer with this collection of sketch figures that make up his graphic work.
Pedro Rodríguez opened his fashion house in Barcelona in 1919. It was the first in Spain to follow the guidelines of the haute couture trade association in Paris: to present full collections on live mannequins in their own elegantly decorated showrooms and made entirely in their own workshops. In 1940, he was one of the instigators of the Haute Couture Cooperative in Barcelona and held the position of president until his death. He was also one of the people responsible for promoting Spanish fashion around the world in the 1950s and 60s, —its golden era. He served an endless list of Spanish and foreign customers, including aristocrats, ladies from the upper bourgeoisie, American millionairesses and Hollywood actresses.
Pedro Rodríguez: Haute Couture on Paper
Curator: Paloma Calzadilla