Ayse Birsel: Design the Life you love, then go and live it!

‘Design as problem solving’; that’s the type of creativity that speaks to Ayse Birsel. The industrial designer, business owner, teacher and author has long taken this approach when it comes to her work, some of which has been for clients as big as Herman Miller, GE and Toyota. In an interview following her Design Indaba Conference 2017 talk, Birsel spoke to us about the importance of making time for creativity and using the process of design to develop a fulfilling life.