The Fendi fur design house, opened in 1925, maintained its reputation for innovation in fur designs over 90 years and 3 generations. They have introduced experiments with color (from 1969) and structure. Fendi’s leather-lined furs were described in Vogue (August 1986) as having “enveloping scale and a shape as effortless—with an attitude as easy—as a wrap robe” and credited with turning fur from status symbol to fashion. These circular outer garments, fur lined in leather, were designed by Karl Lagerfeld for Fendi’s 1989 collection, the year when the first Fendi boutique opened in New York.