Film poster for 'Naya Daur'

Film poster for the Hindi film 'Naya Daur' (New Era), released in the year 1957.

The poster is for the colorised version of the film and shows a bust-length portrait of the lead male and female characters Shankar, played by Dilip Kumar and Rajni, played by Vyjayanthimala. In the image, Rajni is resting her head on Shankar's left shoulder. Below the image, the film title is written in English. Below the film title, the film credits are written as 'directed by B.R. CHOPRA', next line; 'lyrics SAHIR music O.P. NAYYAR'. This composition of images and text is contained inside a gold border. Towards the top right corner within the border, possibly a logo of BR Films is present. Outside this border, some text is printed on the top as 'B.R. CHOPRA'S CLASSIC NOW IN COLOUR. Towards the bottom left corner is 'M Films', next line; 'all india distribution' and to its right is a logo of UFO Moviez (Digital Release). Towards the bottom right corner, outside the border is 'To download Mobile Game,', next line; 'Videos, etc SMS ND to 7886'. On the corner is a logo of 'Sa Re Ga Ma' music company. This text with the elements within the previous border is encased in another gold border.