At the 25th October 2007 Michael Bully Herbigs successful 3 D animation movie “Lissi und der wilde Kaiser” premiered in the german cinemas. At the same day the motion cinema ride “Princess on the Run” started at the 4 D adventure cinema. The film was developed by Bully and the Filmstadt team based on the cinema film. Four years later the Bullyversum opened its gates, an interactive indoor film adventure world about Bully with many exhibits e.g. from “Lissi und der wilde Kaiser”.