Forza, Italian for "Power," is a franchise of racing simulation games published by Microsoft Game Studios. The franchise consists of two diverging series: Forza Motorsport, which focuses on professional track racing; and Forza Horizon, which provides a more open-world experience surrounding the fictional music and racing Horizon Festival. The series premiered in 2005 on Microsoft's Xbox console and currently features eleven games.
In 2015, Microsoft launched a social media campaign called "Jump Ahead" to promote titles released exclusively that year for the Xbox One. The campaign included art, video, and commentary focusing on key characters and themes from games such as Halo 5: Guardians, Rise of the Tomb Raider, and Forza Motorsport 6.