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"Primo nel mondo" advertisement
Franco Grignani1967
Fondazione Zegna
Valdilana BI, Italy
The "First in the world" ad campaign sought to communicate Lanificio Ermenegildo Zegnas' world leading status as a buyer of extra-fine Merino wools conferred by the Australian Wool Board in 1964.
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Details
- Title: "Primo nel mondo" advertisement
- Creator: Franco Grignani
- Date Created: 1967
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