Aleatoric Collision (Sony Scandal)/details

Weapons Directed at the Eyes of Consumers

Similarly to The Interview, Skyfall was co-produced by Columbia Pictures. Columbia Pictures is owned by Sony Pictures Entertainment. All movies distributed by Sony Pictures have included Sony’s brand.
James Bond used Sony Vaio laptop and Sony Xperia T mobile phone. Nothing special or excessive in this product placement: only Vaio’s logo and a glimpse of the new Xperia.
The corporate website sonymobile.com promotes its newest star-product utilizing spy imaginary.:
.“Also entering the field is our global “Intelligence Gathered” advertising campaign . it’s an integrated offering across TV, cinema and print that’ll be supported by on and offline activity on our sites around the world including Facebook and Twitter as well as local retail.”