Animation producer/director Arthur Rankin, Jr. talks about working on Frosty the Snowman and muses on why the cartoon has endured:
"People sing these songs every Christmas. They see them coming on television. Don't forget, they were the first of their kind. And I'm guessing that grandparents sit there with the children: this is what grandma saw. Or parents: you'll like this because we liked it so much.”
Watch Arthur Rankin, Jr.’s full Archive of American Television interview, which spans his career, including creating the classic animated specials The New Adventures of Pinocchio and Rudolph the Red Nosed Reindeer.