Milton Bradley introduced designer Michael Gray's board game Mall Madness in 1988, but one year later updated the design with a battery-operated "computer" in the center, which doles out money to the shoppers (players) and informs them where the next sale will occur. A three-dimensional game board recreates a two-level shopping mall, and players race to complete six purchases. While some parents recalled the voice of the computer as hysterically funny, a twenty-somthing woman remembers "...playing that game when I was ten. Instantly, I felt like a teenager shopping at the mall with my friends."