On June 30, 1997, Bloomsbury published a novel written by unknown author J.K. Rowling. The story told the tale of an 11-year-old orphan who learned he was a powerful wizard. That novel was Harry Potter and the Philosopher's Stone, and it literally changed the face of contemporary western literature. Parents and child specialists believe Harry Potter books were singly responsible for teaching the joys of reading to a generation of kids raised on television and video games. Spawning seven main novels, two "textbooks," a book of fairytales, a blockbuster series of movies, video games, board games and other merchandise, the Harry Potter franchise is one of the most well-known in the world. Alivans Master Wandmakers, the producer of this broom, is known as one of the best retailers of high-quality replica merchandise, including clothing, accessories, wands and broomsticks.