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Fordlandia Dance Hall, Boa Vista, Brazil, circa 1933
1932/1934
The Henry Ford
Dearborn, MI, United States
In 1928, Ford Motor Company established a 2.5 million-acre rubber plantation and industrial town - called Fordlandia - at Boa Vista in the Amazon Rainforest. To attract workers, Ford offered double wages, housing, food, medical services, and entertainment -- including an eighteen-hole golf course and dance hall. Fordlandia ultimately failed, and Ford Motor Company disposed of its Brazilian rubber operations in 1945.
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Details
- Title: Fordlandia Dance Hall, Boa Vista, Brazil, circa 1933
- Date: 1932/1934
- Location: Brazil, Boa Vista
- Subject Keywords: Ford Motor Company, Companhia Ford Industrial Do Brasil, Dance, Employees, Rubber industry and trade, Rubber plantation workers, Photographic prints, Photographs
- Type: Photographs
- Contributor: The Henry Ford
- Original Source: Digital Collections
- Object Name: Photographic print
- Object ID: 64.167.74.10
- Image ID: THF115496
- Credit: From the Collections of The Henry Ford. Gift of Ford Motor Company.
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