Possibilities for visual communication are wide-ranging and ripe with creative problem-solving opportunities. Students are introduced to principles of information, advocacy, education and persuasion through print, interaction, motion, environment and experience.
The department offers a rigorous idea-focused process of research, thinking and form-making that culminates in a self-directed degree project. Students will learn professional practices required to build careers and serve as thought leaders in their field. Many gain real-world experience through internships across the U.S. or at one of Kansas City’s top-tier agencies. Community connections are important – from visiting designers and guest critics to our long-standing annual projects with the Nelson-Atkins “Big Picnic” children’s experience and the Folly Theater jazz series posters.