Design Indaba Festival 2019 was host to the official launch of the IKEA Överallt collection, a project that merges modern Africa with Scandinavian design. It was three years ago at the same event that Design Indaba would begin the process of bringing together designers from across the continent to work alongside in-house IKEA designers to realise the collection.
With the express intention of producing items that celebrate everyday rituals and embrace a sense of building bridges as opposed to walls, the limited edition range encourages openness, curiosity, sharing.
“Working with an eclectic group of top level creatives across great distances gave us new perspectives on what you can achieve if you dare to listen, stay open and set a clear direction together,” says Mathias Worbin, Creative Leader at IKEA.