In the context and under the pretext of breaking the mold, the focus on Romania is inserted, a project that promotes the excellence of Romanian visual culture, able to impress through an authentic spirit. Thus, the project fosters a climate of exchange of experiences and critical discussion, leading to the creation of a fair vision of the Romanian identity. The exhibition proposes both a look at the history of Romanian graphic design through editorial projects that speak about everyday life, the history and culture of a community, but also, and above all, a focus on the current protagonists, who contribute to raise the cultural-artistic level of Romania: graphic designers and illustrators with the desire to do and to show the potential of this culture.
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