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Kai Kee Mahjong

1956

West Kowloon Cultural District

West Kowloon Cultural District
香港, Hong Kong

While maintaining the consistency of its iconic rooster logo, the Kai Kee Mahjong School uses different configurations of neon signs among its three branches. Joining a more compact horizontal version, Kai Kee’s vertical neon sign on Temple Street is outlined in colorful rectangles resembling mahjong tiles. (An elongated horizontal variation, formerly at the company’s now-shuttered Kwun Tong location, has been donated to the M+ collection.)

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West Kowloon Cultural District

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