'Your Name in Lights'
8-30 January 2011
Australian Museum facade, Sydney
John Baldessari was a central figure in the conceptual art movement of the 1960s and is widely regarded as one of the most influential artists of the last fifty years. Winner of the Golden Lion award for Lifetime Achievement at the 2009 Venice Biennale, his career has extended across a wide range of media, from paintings, photographs, videos, books, prints and multiples to sculptures and installations, creating a diverse and unique body of work. Baldessari new work for Project 23, 'Your Name in Lights', was presented in partnership with the 2011 Sydney Festival and was one of the most popular projects to date. Reflecting the changing cult of celebrity in modern society, this ambitious new work drew from the imagery of Broadway theatre displays and Hollywood film to give a glittering moment of fame to around 100 000 participants.