What the heck is Graphic Design? What is the point? The first edition of the festival aims to retrace the steps of graphic design by analyzing its icons through the lenses of irreverence and nonconformism. Information, seduction and involvement are the main themes we have chosen to rethink the paradigms and investigate the importance of visual communication. BOOM THE ICONS is the key of all events on program. Through the explosion of stablished icons we will try to analyze the paradigms and explore the limits of visual communication. The festival offers a journey of discovery, exploring the main characters of contemporary graphic design that managed to break the mold and produce beyond their limitations.
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