Market Fair | TGD vol. 02

Torino Graphic Days vol. 02 is Universal identities. The 2017 festival’s edition aims at analysing, sharing and amplifying the influence of visual communication to represent the plurality of our contemporary world.Graphic design is an universal communication tool: it overcomes both linguistic and cultural barriers of different countries. Each culture is characterized by a visual heritage which includes globally recognized symbols both as expressions of a specific identity or as universal concepts. Universal Identities gathers pictures belonging to different cultures: it splits them, it take them out of context and manipulates them to create a collection of interlocking elements that multiplies the scenarios of universal communication.