Maxhosa Africa, Spring / Summer 2018

Maxhosa Africa Spring/Summer 2018 at Lagos Fashion Week 2017. This collection ‘Evolution of Maxhosa’ makes a bold statement of placing maxhosa in the future. It aims to prove the evolution of culture & pattern. With the inspiration of Op-Art, it captures pattern movement & is clearly illustrated. Maxhosa Africa is a South African knitwear brand founded in 2012 by Laduma Ngxokolo. Ngxokolo wanted to create a ready-to-wear capsule collection that reflected his Xhosa heritage. He was inspired by amakrwala, the tribe's traditional male initiation ceremony that marks the rite of passage from boyhood to manhood with the purchase of a new mature wardrobe—usually including a premium quality knit jersey. Informed by traditional Xhosa beadwork patterns, symbolism, and colours, Ngxokolo's signature aesthetic—contemporary, graphic knitwear—has amassed worldwide recognition and acclaim.