Maxhosa Africa, Spring / Summer 2019

Laduma Ngoxolo2018

Lagos Fashion Week

Lagos Fashion Week
Lagos, Nigeria

South African knitwear brand Maxhosa bt Laduma at Lagos Fashion Week 2018. The brand founded in 2012 by Laduma Ngxokolo was birthed from the designers urge to create a ready-to-wear capsule collection that reflected his Xhosa heritage. He was inspired by amakrwala, the tribe's traditional male initiation ceremony that marks the rite of passage from boyhood to manhood with the purchase of a new mature wardrobe—usually including a premium quality knit jersey. Informed by traditional Xhosa beadwork patterns, symbolism, and colours, Ngxokolo's signature aesthetic—contemporary, graphic knitwear—has amassed worldwide recognition and acclaim.


  • Title: Maxhosa Africa, Spring / Summer 2019
  • Creator: Laduma Ngoxolo
  • Date Created: 2018
  • Location Created: Johannesburg, South Africa
  • Original Source: Lagos Fashion Week
  • Fashion house: Maxhosa Africa

Get the app

Explore museums and play with Art Transfer, Pocket Galleries, Art Selfie, and more


Google apps