According to Alpha Longboards founder Kent Lingeveldt, skateboarding is fast becoming a mass-produced business (with machine-made high tech gadgets) rather than a sport. In his Woodstock workshop, Lingeveldt is working to take the art of skateboarding back to its origins.
“Hey, let’s not forget where we came from. We don't need millions of rands worth of stuff to have fun,” says Lingeveldt.
When Dillion Phiri, founder and creative director of Creative Nestlings, was asked to nominate an object for Design Indaba’s Most Beautiful Object in South Africa (MBOISA) 2016, he claims he didn't even hesitate before naming the Alpha Longboards board.
“I choose things that have to do with experience,” says Phiri. “Kent’s board is really South African to the core. The wood he is using, the shaping of it – Cape Town is a great place to skate and he shaped it for that.”