Poster for Merchandise Mart Chicago featuring a large white letter X on a red background with text: X, 10th floor, Merchandise Mart Chicago, Brickel-Directional-Eppinger-Fritz Hansen-Helikon-ICF-Rofman. Design: Massimo Vingelli.


  • Title: Merchandise Mart Chicago 10th floor
  • Creator: Vignelli, Massimo, Vignelli Associates
  • Date Created: 1973
  • Physical Dimensions: 33" x 23" (83.82 x 58.42 cm)
  • Original Language: English
  • Medium: lithograph on paper
  • Industry: Design
  • Form: posters
  • Collection: Massimo and Lella Vignelli papers
  • Client Location: Chicago, Illinois, United States
  • Client: Merchandise Mart (Chicago, Ill.)
  • Category: graphic design

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