In his 20-year career in advertising, through the turbulence of financial slumps and the victories of ground-breaking campaigns, Chris Gotz has never lost sight of the special magic that is creativity.
The perennial question of staying inspired and producing good work has bedeviled creatives in the ad industry from its very beginnings. It all begins, says the chief creative officer of Ogilvy & Mather South Africa, with holding on to the innocence and unbridled expression of childhood. Chris Gotz is the chief creative officer of Ogilvy & Mather South Africa.
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