Pearl Beer Commercial

This 1970 commercial for Pearl Beer evokes the fashion and music of the era’s counterculture with a rocking jingle that concludes, “When you've made it, make it Pearl.” Established in 1883, the Pearl Brewing Company was based in San Antonio and distributed across the state. In 1977, Pearl was acquired by what is now known as the Pabst Brewing Company. While the Pearl Brewery in San Antonio closed in 2001, the beer is still in production at Miller Brewing’s Fort Worth facility.