Photograph of chocolate packaging designed by Vignelli Associates for Perugina in 1983.

Text from design: vignelli exhibition label:
Perugina, Chocolate packaging, Italy, 1983.
If you like chocolate, this is the ideal client. The packages are designed to illustrate some situations appropriate for gifts.


  • Title: Perugina Chocolate Packaging
  • Creator: Vignelli, Massimo, Vignelli Associates
  • Date Created: 1983
  • Physical Dimensions: 4" x 5" (10.16 x 12.7 cm)
  • Original Language: English
  • Medium: color transparencies
  • Industry: Food and drink
  • Function: packaging
  • Form: photographs
  • Collection: Massimo and Lella Vignelli papers
  • Client Location: Perugina, Italy
  • Client: Perugina
  • Category: graphic design

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