Cyril Kenneth Bird (Fougasse) produced a number of public information posters for London Transport between 1925 and 1945. He used humour to communicate with the Passengers and present everyday instructions and advice in an eye-catching and memorable way. This poster reminds Passengers to Ticket along the platform. The problem of overcrowding had increased during the war. A code of conduct was needed to keep Passengers safe and services running smoothly. 'Ticket along the platform' was one of the many rules introduced by London Transport's public information posters.