FINN.NO FINN.no is an online market place and Norway’s biggest website in terms of number of page views. In 2014 there was a movement within the company to make the mobile site inclusive – which would set the tone for FINN.no’s entire new layout. The result is a site that is intuitive, quick and easy to use for all types of users from those familiar with digital technology to novice site users. This projects shows how an internal initiative can have a major effect on an entire company and a mass market user group using the principles of Inclusive Design.