What is the architectural content to be presented possibly only by exhibitions? The meaning of exhibition planning lies in its ability to present the information that can’t be communicated simply by reading magazines, books or other print media or by observing the physical building. Surely, you can see the completed model only at an exhibition. Compared with observing the model, the actually constructed building is of unparalleled meaning. The design process can be presented through print media, but, once a building is completed, you can’t figure out how it is constructed. An exhibition can well combine the two and present more details.