While it is common to find a photographic studio's name stamped into the velvet lining of daguerreotype and ambrotype cases, the backs of paper prints allowed for more elaborate forms of advertising. This studio imprint depicts a common design found on the verso of cartes de visite and cabinet cards. Alongside the name and location of the studio, it presents the facade of the studio building, emphasizing details that would enhance a visitor's experience, such as large windows and storefront displays.