Currently based in Los Angeles, April Bey grew up in New Providence, Bahamas, where much of her visual imagery comes from. Bey's work has focused on contemporary pop culture, feminism, subaltern discourses—especially those of black communities—and postcolonial critique, deftly moving between different media and techniques.
In 2014, Bey caused great controversy in her role as an instructor in a course titled "Pretty Hurts," at Art Center College of Design in California. The module description asked, "How do you call yourself a feminist today when the Beyoncés of the world are hijacking the word? Does pretty hurt?" Similarly, "The DJ's Gay, My Love," which shows Beyoncé's face superimposed over the body of early 20th century suffragettes, aims to challenge viewers to understand their role as consumers of popular culture while questioning contemporary feminist discourses. The repetition of the figure of Beyoncé, on the other hand, alludes to the mass culture to which she belongs, questioning whether pop-culture feminism allows for a real inclusion of diverse bodies and women.