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Trade Card for Pearline Soap, James Pyle, 1870-1890

James Pyle (Firm)1870/1890

The Henry Ford

The Henry Ford
Dearborn, MI, United States

Late-nineteenth-century manufacturers used trade cards to promote and sell products. These colorful advertisements also reflected the racial prejudices of the time. Card illustrators typically depicted African Americans with enlarged or distorted features, speaking with stereotypical language and often involved in some comical mishap. These images dehumanized blacks and affirmed the discriminatory biases many white Americans -- consumers of these trade cards -- held.

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  • Title: Trade Card for Pearline Soap, James Pyle, 1870-1890
  • Creator: James Pyle (Firm)
  • Date Created: 1870/1890
  • Location: United States, New York, New York
  • Subject Keywords: Trade cards (Advertising), Advertising, Soap (Organic material), Children, African Americans, Race discrimination, Ethnic stereotypes
  • Type: Documents
  • Contributor: The Henry Ford
  • Original Source: http://collections.thehenryford.org/Collection.aspx?objectKey=228182
  • Object Name: Trade card (Advertising)
  • Object ID: 89.0.541.1075
  • Image ID: THF224313
  • Credit: From the Collections of The Henry Ford.
The Henry Ford

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