Tsuyacho Bo-beni

Beni Museum

Beni Museum
Tokyo, Japan

Tsuyacho was the trademark used by Isehan-honten from the Taisho Period to the early Showa Period. The brand Tsuyacho had several kinds of cosmetics including creamy rouge , cheek rouge, eyebrow powder (pencil), face powder, and face powder paste. This bo-beni is one of them. It is lip rouge made by pressing pigments together into the shape of a crayon.
Bo-beni was not applied directly to the lips, but instead rubbed onto paper and applied to the lips by finger.


  • Title: Tsuyacho Bo-beni

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