Loading

Underground - the way for all

Alfred France1911

London Transport Museum

London Transport Museum
United Kingdom

This Underground poster was designed by Alfred France in 1911. Early Underground adverts were not targeted at particular social groups, they were designed to have a universal appeal. This is suggested in France's slogan – 'The Way for All'.

Show lessRead more
  • Title: Underground - the way for all
  • Creator: Alfred France
  • Date Created: 1911
  • Physical Dimensions: 1005mm, 628mm
  • Type: Poster
  • External Link: Record in London Transport Museum Collections Online
  • Reference number: 1983/4/124
  • Physical Description: Illustration of a woman in green and purple pointing next to a sign that says 'THE WAY FOR ALL'. Tiles in the background depict silhouettes of people from various class, of different genders and ages.
  • Item location: Acton Depot
London Transport Museum

Get the app

Explore museums and play with Art Transfer, Pocket Galleries, Art Selfie, and more

Interested in Visual arts?

Get updates with your personalized Culture Weekly

You are all set!

Your first Culture Weekly will arrive this week.

Home
Discover
Play
Nearby
Favorites