This piece is about this identity we have and take with us wherever we go in the world. Nothing speaks larger than the simple bindi, which when Americanized became “the dot.” We connect our dots to find out who we are and where we come from. As a first generation Indian American, I can only imagine what cultural shock my parents felt. As a child born into an amazing country like America, I was allowed to be me. Thanks to the visa, it was even possible to be this dot (i.e. speck on the map).


YAMINI SOMESHWAR is the Creative Director of her own design & communication bureau in Oxelösund, Sweden called idébyrå +46. She was born in 1973 in Milwaukee, Wisconsin to South Indian immigrants from Mysore & Bangalore. Her formative years were spent in Mission Viejo, California. She attended high school in Bangalore to learn more about her roots and there solidified her fluency in Kannada. She studied graphic design at Arizona State University and went on to become a designer and art director in the advertising and marketing industry back home in Southern California. She has been living in Sweden since 2004, with her husband a Manglorean and daughter Vanya. Learn more about Yamini's work at about.me/ysomeshwar.


  • Title: Untitled
  • Creator: Yamini Someshwar
  • Date: 2013

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