In 1975, Atari partnered with Sear, Roebuck and Co. to produce and distribute a home video game version of the smash arcade hit Pong. Marketed under both the Atari and Sears Tele-Games brands, the home console version of Atari's Pong was phenomenally successful. Pong sparked the home video game revolution and spawned numerous imitation consoles, produced by companies including Radio Shack, Coleco, and Unisonic. Yet another company to produce a ping-pong style home console was APF Electronics, Inc. APF's initial Pong clone was the APF TV Fun, released in 1976, and the following year they produced the APF TV Fun Sportsarama. The Sportsarama model was loaded with 8 games, several of which were shooting games designed to be played with the system's light pistol (an accessory not included with the majority of contemporary Pong-style games, including Atari's version). Unfortunately, APF was unable to duplicate Atari's success, and production of the APF TV Fun line of consoles was short-lived. This artifact is an excellent example of one of the numerous first generation Pong-style consoles sold during the mid and late 1970s.