Promotional book for German textile manufacturer Zimmer + Rhode.

Text from design: Vignelli exhibition label:
Zimmer+Rhode GmbH Corporate Identity,
Germany 1998
For this Company producing textiles for upholstery ad drapery for more than hundred years, we choose a classical and elegant typeface but given a stronger look with the heavy bar over it. To contrast all colors of their product, we choose black as the company chromotype and used it throughout the graphic program, from textiles sample holders, to packaging and promotional materials.


  • Title: Zimmer + Rohde
  • Creator: Vignelli, Massimo, Vignelli Associates
  • Physical Dimensions: 8 3/8" x 8 3/8" (21.27 x 21.27 cm)
  • Medium: lithograph on paper with screenprinted text on cloth covered board
  • Industry: Textile industry
  • Function: brochure
  • Form: books
  • Collection: Massimo and Lella Vignelli papers
  • Client Location: Oberursel, Germany
  • Client: Zimmer + Rohde
  • Category: graphic design

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