Goroka is the capital of the Eastern Highlands Province of Papua New Guinea. It is a town of approximately 19,000 people, 1,600 meters above sea level. It has an airport and is on the "Highlands Highway", about 285 km from Lae in Morobe province and 90 km from the nearby town of Kainantu also in the Eastern Highlands. Other nearby towns include Kundiawa in Simbu Province and Mount Hagen in Western Highlands Province. It has a mild climate, known as a "perpetual Spring".
It is the home of several national institutions: CRMF Christian Radio Missionary Fellowship, the PNG Institute of Medical Research, the National Film Institute, the Liturgical Catechetical Institute, the Melanesian Institute, the Raun Raun Theatre Company and the University of Goroka. Several NGOs also have presences there, including Oxfam and Save the Children. The town's single largest hotel is the Bird of Paradise, owned by the Coral Seas Hotels chain.
Coffee is a common cash crop in the area; smaller industries include trout farms, pigs, bee keeping and food gardens.