Pu'er is a prefecture-level city in southern Yunnan Province, China. The urban administrative center of Pu'er is Simao District, which is also the former name of the prefecture-level city itself. A major downturn in the price of tea in 2007 caused severe economic distress in the area. The price of Pu'er has since recovered and Pu'er tea still contributes much to the income of the area.