The Instituto Moreira Salles is a singular institution within the Brazilian cultural scene. It holds important assets in four areas: photography, with the bulk of material, as well as music, literature, and iconography. The Instituto has also gained renown for its exhibitions, highlighting visual arts by artists from Brazil and abroad; and it has a soft spot for cinema. The IMS’ activities are supported by a donation initially provided by Unibanco and later added to by the Moreira Salles family. With sites in three cities – Poços de Caldas, in the southeast of the state of Minas Gerais, where the Instituto was born 20 years ago; Rio de Janeiro; and São Paulo – the IMS releases exhibition catalogues, books of photography, literature, and music, in addition to ZUM Magazine, dedicated to contemporary photography in Brazil and around the world, and serrote, a quarterly publication of essays and ideas.