Jimmy’s dream has always been to create awareness about our world’s indigenous cultures through his photography. He has wanted to create a visual document that shows us and future generations the beauty of how they live.

Since 2010, Jimmy Nelson has traveled to the world’s most hidden corners to photograph indigenous cultures. On his journeys he is continuously witnessing the speed with which the amazing communities are embracing the future. He has come to realize, after a life spent traveling, that his camera is the perfect tool for making contact and building intimate and unique connections.

Jimmy Nelson is not an anthropologist or a man of science. He does not claim to have the knowledge to address the questions we have about indigenous and other traditional cultures. He is a photographer and a storyteller. What started as a naive engagement with the peoples he met during work assignments, has over a period of three decades turned into a personal project. The book ‘Before they pass away’ is an homage to the cultures he will probably never fully understand, but who will never stop luring him to explore.

Margeret Mead, a great social anthropologist, once said: “Having been born into a polychromatic world of cultural diversity, it is my fear that our grandchildren will awake into a monochromatic world not ever having known anything else”.

Today Jimmy is still traveling and photographing to produce his new book "Homage to Humanity", coming out in Autumn 2018. His communication and his passion are found on a far wider platform. He is exhibiting at International Museums, shows his work at the world’s leading Photographic Art galleries, speaking at international conferences and launched the Jimmy Nelson Foundation in October 2016.