Dubai Emerging Artists - Rollan Rodriguez

Rollan Rodriguez is a multi-disciplinary artist and designer who has chosen Dubai as his home and creative platform.

1. Profile Picture - Rollan Rodriguez x Google Art _ CultureDubai Culture & Arts Authority

During his professional hours, he is the Design Director and Founder of Ape Creative and who worked with some of the largest brands in the Middle East.

Yet, he is hailed for pushing creative boundaries through several of his projects: the exclusive shoe capsule launch for Nike Airforce Day, founder of the 'lowbrow' creative collective 'The Brownmonkeys' and his typographic exhibition 'Bayahe.'

1. Landing in Dubai - Rollan Rodriguez x Google Art _ CultureDubai Culture & Arts Authority

1. Shaping An Art Scene - Rollan Rodriguez
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Community-Driven Art

Deira emerges as a vital space for Filipinos in shaping the art scene, owing to its strategic location and affordability. It fosters a sense of community where diverse talents converge, sparking aspirations to revive artistic passions and represent their heritage.

2. The Birth of The Graffiti Scene - Rollan Rodriguez x Google Art _ CultureDubai Culture & Arts Authority

2. The Birth Of Dubai_s Graffiti Scene - Rollan Rodriguez
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Dubai’s Graffiti Pioneers

Dubai's graffiti scene emerged through the Brown Monkeys group, hosting the first urban art exhibit in 2007. Overcoming initial doubts, they gained recognition, leading to legal mural projects and collaborative events with other crews, shaping the city's artistic landscape.

3. Good Art Comes From A Pure Place - Rollan Rodriguez x Google Art _ CultureDubai Culture & Arts Authority

3. Good Art Comes From A Pure Place - Rollan Rodriguez
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Graffiti’s Evolution in Dubai

Motivated by the desire to see urban art festivals in Dubai and to change perceptions about graffiti, which was not tolerated and was seen as vandalism at the time. Over time, and through artistic events, perceptions have changed, and graffiti has become more accepted.

4. Buy Local - Rollan Rodriguez x Google Art _ CultureDubai Culture & Arts Authority

4. Buy Local - Rollan Rodriguez
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How Social Media is Transforming UAE Art Scene

The UAE's local scene is gaining recognition due to social media. Brands are now hiring local talent, realizing its strength and vibrancy. This shift underscores the importance of supporting and acknowledging previously overlooked local artists.

5. Progress and proliferation - Rollan Rodriguez x Google Art _ CultureDubai Culture & Arts Authority

5. Progress and Proliferation - Rollan Rodriguez
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Exploring the Future of Art in Dubai

With shifting priorities, the sustainability of art as a lifestyle and legacy is questioned. Dubai's creative community experiences perpetual change as artists come and go, reflecting the city's evolving dynamics, emphasized by platforms like TikTok.

6. Commercial - Rollan Rodriguez x Google Art _ CultureDubai Culture & Arts Authority

6. Commercial Value - Rollan Rodriguez
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Turning Artistic Vision into Commercial Success

Ape Creatives studio stemmed from a need to merge artistic expression with commercial viability. Hosting events and collaborating with brands bolstered their reputation. Despite challenges, they strive to sustain their presence online and continue organizing community events.

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