CENTRAL SAINT MARTINS: BLINK / ANNA FOX / MA FASHION

MA Fashion

Blink / Anna Fox / MA Fashion Exhibition at the Lethaby Gallery (2017)Central Saint Martins

Blink / Anna Fox / MA Fashion Exhibition Text by MA Fashion, Central Saint MartinsCentral Saint Martins

In January 2016, MA Fashion commissioned acclaimed British photographer Anna Fox to document the building of the final year collections. Over a two-month period, Fox engaged in fieldwork that reveals the process of fashion design at close quarters; in its purest, almost abstract form. It takes us from first fittings to line-up; from Granary Building in King’s Cross to London Fashion Week at 180 Strand.

Working in collaboration with Google Arts & Culture, Fox used their latest technologies including the incredibly high resolution Art Camera. These screen-based image captures complement the large format photographic prints on display.

Anna Fox (b.1961) is one of the most celebrated British photographers of the last thirty years. Working in colour, Fox first gained attention for Work Stations: Office Life in London (1988), a study of office culture in Thatcher's Britain. Her publications include Cockroach Diary and My Mother's Cupboards and My Father's Words (2000), autobiographical narratives designed as miniature books. Anna Fox Photographs 1983 - 2007, was published by Photoworks in 2007. Fox’s solo shows have been seen at Photographer’s Gallery, London, Museum of Contemporary Photography, Chicago amongst others and her work has been included in international group shows including How We Are: Photographing Britain at Tate Britain. She was shortlisted for the 2010 Deutsche Borse Photography Prize.

MA Fashion, Anna Fox, 2017, From the collection of: Central Saint Martins
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MA Fashion, Anna Fox, 2017, From the collection of: Central Saint Martins
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MA Fashion, Anna Fox, 2017, From the collection of: Central Saint Martins
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MA Fashion, Anna Fox, 2017, From the collection of: Central Saint Martins
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MA Fashion, Anna Fox, 2017, From the collection of: Central Saint Martins
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MA Fashion, Anna Fox, 2017, From the collection of: Central Saint Martins
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MA Fashion, Central Saint Martins Fashion Show 2017 (2017) by MA FashionCentral Saint Martins

Blink / Anna Fox / MA Fashion Exhibition Panel 360 Finale Film (2017) by MA Fashion, Central Saint MartinsCentral Saint Martins

This footage of the MA Fashion show finale at London Fashion Week was taken using the Google Jump camera. It is a camera rig that uses 16 GoPro 360 cameras. The Jump camera system has three parts: firstly the camera rig, secondly, software that automatically assembles and processes the footage, and thirdly, a player.

Footage simultaneously captured on the multiple cameras is assembled to create stereoscopic 3D film by recreating the scene being captured but also generating thousands of in-between viewpoints as well.

Behind the Scenes - MA Fashion Show at London Fashion Week (2017)Central Saint Martins

LOOK around backstage and front row at the MA Fashion, Central Saint Martins catwalk show during London Fashion Week SS17.

Blink / Anna Fox / MA Fashion Exhbition Panel 360 Backstage (2017) by MA Fashion, Central Saint MartinsCentral Saint Martins

These images were taken using the Google Art Camera, a device created to photograph artworks from museums around the world to archive them for posterity. It is a custom-built robotic camera that can produce ultra-high resolution gigapixel (over 1 billion pixels), revealing details otherwise invisible to the naked eye.

The camera was originally developed for capturing flat, two-dimensional images, such as painting. It works by photographing in section, moving from one small detail to the next. Laser and sonar help the camera focus by measuring the artwork's distance using high-frequency sound. By taking hundreds of close-up, high-resolution images, Google's software stitches the images together to create a seamless, digital copy.

Gabriele Skucas [Knitwear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Gabriele Skucas [Knitwear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Gabriele Skucas [Knitwear] MA Fashion, Central Saint Martins 2017

Gabriele Skucas [Knitwear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Gabriele Skucas [Knitwear] MA Fashion, Central Saint Martins 2017 by Gabrielle SkucasCentral Saint Martins

Tom Guy [Womenswear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Mushroom Jumpsuit by Tom Guy [Womenswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Tom Guy [Womenswear] MA Fashion, Central Saint Martins 2017

Tom Guy [Womenswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Tom Guy [Womenswear] MA Fashion, Central Saint Martins 2017 by Tom GuyCentral Saint Martins

Gabriella Sardeña [Textiles For Fashion] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Gabriella Sardeña [Textiles For Fashion] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Gabriella Sardeña [Textiles For Fashion] MA Fashion, Central Saint Martins 2017

Gabriella Sardeña [Textiles For Fashion] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Gabriella Sardeña [Textiles For Fashion] MA Fashion, Central Saint Martins 2017 by Gabriella SardenaCentral Saint Martins

Joshua Walters [Menswear] MA Fashion, Central Saint Martins 2017, Joshua Walters, 2017, From the collection of: Central Saint Martins
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Joshua Walters [Menswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Joshua Walters [Menswear] MA Fashion, Central Saint Martins 2017

Joshua Walters [Menswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Joshua Walters [Menswear] MA Fashion, Central Saint Martins 2017 by Joshua WaltersCentral Saint Martins

Markus Wernitznig [Womenswear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Markus Wernitznig [Womenswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Markus Wernitznig [Womenswear] MA Fashion, Central Saint Martins 2017

Markus Wernitznig [Womenswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Markus Wernitznig [Womenswear] MA Fashion, Central Saint Martins 2017 by Marcus WernitzigCentral Saint Martins

Emma Chopova/Laura Lowena [Womenswear] MA Fashion, Central Saint Martins 2017, Catwalking, From the collection of: Central Saint Martins
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Emma Chopova/Laura Lowena [Womenswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Chopova Lowena [Womenswear] MA Fashion, Central Saint Martins 2017

Emma Chopova/Laura Lowena [Womenswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Emma Chopova/Laura Lowena [Womenswear] MA Fashion, Central Saint Martins 2017 by Chopova LowenaCentral Saint Martins

Peter Movrin [Womenswear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Peter Movrin [Womenswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Peter Movrin [Womenswear] MA Fashion, Central Saint Martins 2017

Peter Movrin [Womenswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Peter Movrin [Womenswear] MA Fashion, Central Saint Martins 2017 by Peter MovrinCentral Saint Martins

Joshua Beaty [Knitwear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Joshua Beaty [Knitwear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Joshua Beaty [Knitwear] MA Fashion, Central Saint Martins 2017

Joshua Beaty [Knitwear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Joshua Beaty [Knitwear] MA Fashion, Central Saint Martins 2017 by Joshua BeatyCentral Saint Martins

Stefan Cooke [Textiles For Fashion] MA Fashion, Central Saint Martins 2017, Stefan Cooke, 2017, From the collection of: Central Saint Martins
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Stefan Cooke [Textiles For Fashion] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Stefan Cooke [Textiles For Fashion] MA Fashion, Central Saint Martins 2017

Stefan Cooke [Textiles For Fashion] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Stefan Cooke [Textiles For Fashion] MA Fashion, Central Saint Martins 2017 by Stefan CookeCentral Saint Martins

Robert Sanders [Menswear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Robert Sanders [Menswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Robert Sanders [Menswear] MA Fashion, Central Saint Martins 2017

Robert Sanders [Menswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Robert Sanders [Menswear] MA Fashion, Central Saint Martins 2017 by Robert SandersCentral Saint Martins

Li Gong [Menswear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Li Gong [Menswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Li Gong [Menswear] MA Fashion, Central Saint Martins 2017

Li Gong [Menswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Li Gong [Menswear] MA Fashion, Central Saint Martins 2017 by Li GongCentral Saint Martins

Amir Khorasany [Womenswear] MA Fashion, Central Saint Martins 2017, Catwalking, 2017, From the collection of: Central Saint Martins
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Amir Khorasany [Womenswear] MA Fashion, Central Saint Martins 2017 (2017) by MA FashionCentral Saint Martins

Amir Khorasany [Womenswear] MA Fashion, Central Saint Martins 2017

Amir Khorasany [Womenswear] MA Fashion, Central Saint Martins 2017 (2017)Central Saint Martins

Amir Khorasany [Womenswear] MA Fashion, Central Saint Martins 2017 by Amir KhorasanyCentral Saint Martins

Blink / Anna Fox / MA Fashion Exhibition Interview (2017) by Liam LeslieCentral Saint Martins

Blink / Anna Fox / MA Fashion Edits (2017)Central Saint Martins

Blink / Anna Fox / MA Fashion Edits (2017)Central Saint Martins

Blink / Anna Fox / MA Fashion Edits (2017)Central Saint Martins

Blink / Anna Fox / MA Fashion Edits (2017)Central Saint Martins

Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Blink / Anna Fox / MA Fashion Private View, Tuesday 11th April 2017, Asia Werbel, 2017, From the collection of: Central Saint Martins
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Credits: Story

#MAFCSMBLINK #MAFCSM17 @MAFCSM

Follow MA Fashion on Instagram here

Curator: Alistair O’Neill
Exhibition Producer: Melanie Ashley
Poster Design: Scott King

With thanks to:
Google Arts & Culture: Suhair Khan, Kate Lauterbach & Louise Rytter
Black Cow Vodka: Paul Archard, Emma Greenshields & Dustin MacMillan
Metro Imaging: Steve Macleod & Kate O’Neill
Anna Fox’s team: Andrew Bruce, Ashleigh Fisk & Louis Fox
MA Fashion: Fabio Piras, Debbie Lotmore, Shelly Verthime & Alber Elbaz
CSM Enterprise: Monica Hundal, Madeleine Buckley & Ian Bowman
4D Support: Steve Hill & Arya Fathi
Installation: Andrew Baker & Paul Murphy
Film: Liam Leslie
Albermarle Graphics

Credits: All media
The story featured may in some cases have been created by an independent third party and may not always represent the views of the institutions, listed below, who have supplied the content.
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