Amarelli - LIQUORICE PASTE by AMARELLIMuseimpresa
Since 1731
Amarelli - COUNT GIO LEONARDO (1600/1600) by AMARELLIMuseimpresa
When we talk about the Amarelli family we refer to a history which began at the beginning of 11th century and continued over the centuries through Crusades, intellectual effort and farming.
Engravings, documents, books, period photographs, but also agricultural equipment, objects of everyday life and wonderful old clothes prove the life of a family that appraises the deep roots of the liquorice plants growing wild on the Ionian coast.
Amarelli - AMARELLI CONCIO (1731) by AMARELLIMuseimpresa
The great space of “Concio” dates back to 1731 and conveys the idea of passing of time. Its magnificent pre-industrial structure consisting of old wooden trusses was later transformed in an ultra-modern place of production.
Amarelli - ROOTS AND POT (1700) by AMARELLIMuseimpresa
Amarelli is a family history combining tradition and innovation. It has been projected towards the future for almost three centuries, retaining its royal and metaphorical roots helped by sohpisticated and advanced technologies...
...as well as by its groundbreaking communication techniques, whose fundamental value is the combination of business and culture, thus opening up to more innovative methods that better help in spreading our philosophy.
Amarelli - PAST GALLERY (2001/2001) by AMARELLIMuseimpresa
The Amarelli family wanted the realisation of this Museum in order to present an original company experience to people, as well as the history of a unique product belonging to its region.
A long history of work, culture and tradition finds its roots in the land of Calabria, and more precisely in Rossano, Contrada Amarelli. A history that you can now experience first-hand, read, listen and live in the “Giorgio Amarelli” Liquorice Museum.
Amarelli - GUGGENHEIM AWARD (2001) by AMARELLIMuseimpresa
The Guggenheim Prize won by the Museum for its communication skills connected with Calabria and Southern Italy.
Guided Tours by reservation