In the Landscape of Excellence

Journey through industrial production in the Marche region

Il Paesaggio dell’Eccellenza VARNELLI - Tissue for packaging Amaro Sibilla bottles (1868)Museimpresa

Taste

The plant-rich Apennines inspired first monks then skilled herbalists like Girolamo Varnelli who turned their medicinal solutions into timeless bitters

Il Paesaggio dell'Eccellenza CAMPETELLA ROBOTIC CENTER - Straw elevator (1911) by Campetella technical departmentMuseimpresa

Future

A land where agriculture was the predominant activity prompted some pioneers of modern industry like Aurino Campetella to design machines to help men's work in the fields

From innovative agricultural machines came industrial automation systems of excellence

Il Paesaggio dell'Eccellenza FRATELLI GUZZINI - ‘’Pic Boll’’ (1977) by Fratelli Guzzini technical department, designer Carlo ViglinoMuseimpresa

Lifestyle

Entrepreneurial spirit takes hold and the Guzzini family begins to produce horn objects for domestic use

The arrival of plastic and design transform productions giving rise to objects made with innovative processes and signed by the most prestigious designers

Il Paesaggio dell'Eccellenza SANTONI - Women's Boot (1990) by SantoniMuseimpresa

As early as the Decameron, the Marche region was mentioned where fine footwear was produced.

This tradition has become an industry where the Genius Loci is the valuable element that entrepreneur Andrea Santoni has been able to integrate into his industrial adventure

Il Paesaggio dell'Eccellenza FIAM ITALIA - Ghost curved glass armchair (1987) by FIAM Italia, Cini BoeriMuseimpresa

Entrepreneurship, talent and the pursuit of beauty are the levers that drive many industrial adventures such as that of Vittorio Livi, who after art-oriented schools and workshop experience started the industrial production of design objects in curved glass

Il Paesaggio dell'Eccellenza OTTAVIANI - Olympic medals (2005) by Ottaviani style officeMuseimpresa

The art of goldsmithing and silversmithing is an integral part of the culture and history of the Marche region where it has been handed down and evolved to the point of representing the productive excellence of a production landscape that is confirmed as plural

Il Paesaggio dell'Eccellenza GIDEA - Antha Handle (2003) by Technical department GideaMuseimpresa

The accordion industry forged skilled workers who in turn built new industries by combining savoir faire with entrepreneurial spirit

The production of doors and accessories is the evolution of know-how and the ability to create other industrial histories of excellence

Il Paesaggio dell'Eccellenza ALGAM EKO - Brochure Eko Rokes (1966) by EkoMuseimpresa

Sound

Accordion industry born in the Marche region is forced to make way for guitar production and electric instruments

Visionary Oliviero Pigini after a trip to America starts in the Marche region what will become Europe's largest guitar factory

Il Paesaggio dell'Eccellenza FBT - Acoustic loudspeaker model FBTMaxX (1963) by FBT Elettronica technical departmentMuseimpresa

The advent of beat music pushes the musical instrument industry to new horizons
Vinicio Tanoni designs and begins producing with other partners (Fulimeni and Baldoni) the first valve then electronic amplifiers where the new modern instruments find sonic expression

Il Paesaggio dell'Eccellenza ELI - Walt Disney Comics in Latin (1983) by Don Lamberto PiginiMuseimpresa

Paper

The crisis in the accordion industry prompted Don Lamberto Pigini to create a vocational training school that would become a publishing house made famous by the insight of teaching Latin and foreign languages with Walt Disney comics

Il Paesaggio dell'Eccellenza TECNOSTAMPA - territory, community, company (1972)Museimpresa

From the growing needs of the ELI publishing house born from the intuition of Don Lamberto Pigini comes a company that with quality printing has been able to meet the demands of an area increasingly thirsty for services but also churn out books of great value

Il Paesaggio dell'Eccellenza ROTOPRESS - Inauguration event and rotary start-up of the Rotopress (2002)Museimpresa

Entrepreneur Don Lamberto Pigini completes his industrial adventure by investing in a rotary printing plant that operates 7/7 H24 and produces newspapers for the first time in this land where one of the most important printing hubs in central Italy was born

Il Paesaggio dell'Eccellenza SOMIPRESS - A component for Mercedes Benz (1997) by SOMIPRESS technical departmentMuseimpresa

Future

Know-how is the watchword that characterizes this industrious area where the skills of small industry attract major international automotive, furniture and household appliance brands to produce components for their products

Il Paesaggio dell'Eccellenza SOMIDESIGN - Handle for Coca-Cola refrigerators (1996) by Somidesign technical departmentMuseimpresa

Knowing materials, techniques, and treasuring experience to translate them into productions is part of the DNA of the community and the Marche region where ideas become excellent products that satisfy the most demanding buyers

Il Paesaggio Eccellenza FILENI ALIMENTARE - Ready-to-eat packaged products (1994) by Fileni AlimentareMuseimpresa

Taste

The territory develops and some small food shops - as in the case of Giovanni Fileni - begin to realise that packaging prepared foods will be the future

Il Paesaggio dell'Eccellenza Azienda agricola SI.GI - "Fig of the lady"Museimpresa

That diverse and generous landscape has been producing fruits for centuries, giving Silvano Buccolini the impetus to save this food heritage with a long tradition and lead it to a future where ancient fruits find a place and become valuable food products

Il Paesaggio dell'Eccellenza CASA VINICOLA GAROFOLI - Garofoli wine (1950)Museimpresa

Gioacchino Garofoli in 1901 founded in the Marian town of Loreto what to this day is one of the oldest wineries in the Marche region, becoming an ambassador with his family for wines closely linked to the territory such as Verdicchio and Rosso Conero

Il Paesaggio dell'Eccellenza UMANI RONCHI - Campo San Giorgio Rosso Conero (1968) by Umani RonchiMuseimpresa

Gino Umani Ronchi starts from a small farm in Cupramontana where the heart of Verdicchio Classico beats, giving expression through wine to these landscapes and others on the Adriatic ridge

Il Paesaggio dell'Eccellenza SARTARELLI - The evolution of the bottles through time. by Sartarelli Soc. Agr.Museimpresa

Ferruccio Santarelli nel 1972 trasforma la sua passione per il vino in sfida iniziando a produrre Verdicchio di qualità dal vitigno autoctono coltivato nelle Marche fin dal XVI secolo

Il Paesaggio dell'Eccellenza TENUTA COCCI GRIFONI - Grape variety Colle Vecchio Offida Pecorino (1990) by Tenuta Cocci GrifoniMuseimpresa

Guido Cocci Grifoni has been cultivating his vineyards since 1933 and bringing back to life the ancient Pecorino vine close to extinction but an expression of the Piceno landscape

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