Greatness Dex: Creating Greatness Only

Spotlight on founder of lifestyle brand Greatness, and the founding member of Boy Better Know Africa, Greatness Dex

Homecoming Voices: Greatness Dex (2019)Original Source: Homecoming Festival

Meet Greatness Dex who uses his brand, Greatness, as a message for the African youth

Greatness Dex (2019) by @deeds_artOriginal Source: Homecoming Festival

Greatness Dex is the founder of lifestyle brand Greatness, and the founding member of Boy Better Know Africa, the African offshoot of Skepta’s BBK label .

Here Greatness Dex tells us why Lagos is so exciting

Greatness Dex (2019) by @deeds_artOriginal Source: Homecoming Festival

What is the message behind Greatness?
The only thing I stand for is greatness only, I don’t wanna know nothing else. Uplifting and empowering others, you know what I’m saying? So we can understand we’re all great in our own little ways. Whatever it is you just focus on it and be the best here.

Greatness Dex and Skepta (2019) by @deeds_artOriginal Source: Homecoming Festival

What can young Nigerians take into the future?
We got to stick to our own settings, stick to our traditions. Understand our culture goes a long way, you know what I’m saying? You gotta wear clothes that represent you, that make you feel comfortable, confident, within yourself. Like our forefathers say, ‘hang your coat where your hand can reach’.

Credits: Story

Founded in 2017, Homecoming is an annual festival of cultural exchange between Africa and the world. Held in Lagos, Nigeria, Homecoming puts a spotlight on African talent – from its up and comers to its biggest stars in Music, Fashion, Art, and Culture. Beyond the annual festival moment, Homecoming focuses its efforts on uniting a global community of musicians, artists, designers and creatives, through collaborations and partnerships between these trailblazers and international brands, institutions and thought leaders.


Find out more via our website, Instagram and YouTube Channel.


Homecoming thanks Greatness Dex for his involvement in making this exhibit happen!

Credits: All media
The story featured may in some cases have been created by an independent third party and may not always represent the views of the institutions, listed below, who have supplied the content.
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